Thursday, February 23, 2017

Photographer George Barberis Talks Technique with Popular Photography Magazine

Popular Photography Magazine features commercial photographer George Barberis’ mastery of light in its March/April 2017 issue and it’s worth a read. The article, “Light Repast” shares the ins and outs of a project George completed for Lupulo — a spacious, convivial restaurant in the NoMad neighborhood of Manhattan, New York. Lupulo — “hops” in Portuguese — was designed by architecture and design firm, CRÈME, and marries the simplicity of elegant, contemporary design with a traditional Portuguese coastal environment accented by screens of knotted nautical rope, rustic wood and beautiful sea-blue ceramic tiles. Through his photography, George was able to convey the natural feel of the space — light, open and airy.

George and his assistant pulled off the shoot in only three hours between lunch and dinner shifts. The article gives us some insight into George’s lighting techniques, and we learn how he managed to capture the “color” and sense of place unique to each room. Ultimately, we also glean an understanding of this pro’s approach to the artistry of photography.
Be sure to grab a copy of Popular Photography’s upcoming issue and, in the meantime, take a look at George’s body of work at


Wednesday, February 15, 2017

Eureka! Goes 'Glamping' with Food Stylist Beth Batson

 Food Stylist Beth Batson for Eureka!

 Food Stylist Beth Batson

If you’re anything like us here at Sally Reps, you’re just about ready for a vacation to warmer climes. For those of you who can’t get away, we put together a virtual vacation with food stylist Beth Batson and her client, Eureka!
Over the years, Eureka! – the century-old camping gear purveyor — has expanded its product line beyond tents (and covered wagons) to include sleeping bags, stoves, lighting and more. This past August, Eureka! called on an experienced creative team, lead by still and motion imagery photographers, Little Outdoor Giants, wardrobe stylists Hilary Folks and Erin Larson, hair and makeup artist Jamyrlyn Mallory, and talented our very own talent  food stylist, Beth Batson  to update its look. Beth expertly handled all food prep and styling for the team on location at beautiful Lake Kachess in Eastern Washington.
The site was stunning and made for rich shots of Eureka’s innovative camping gear in action. What’s more, it gave Beth the opportunity to test her mettle preparing and styling food without access to running water, electricity or refrigeration! Campsite gourmet, Beth worked out of her hatchback from multiple ice-packed coolers to prep beautiful food for the shoot. In 90-degree weather, the team photographed Beth's classic camp fare -- like flawless flapjacks -- and a next-level dinner party feast, including steak tacos, condiments, and swoon-worthy snacks. 
Ok, it’s not an all-expense paid vacation to Hawaii but it’s pretty, darn close. Be sure to check out more of Beth’s food stylings at

Thursday, February 9, 2017

Wardrobe Stylist Katie Laggis Riffs on Style to Set the Mood for NYFW

 Wardrobe Stylist Katie Laggis
Today, we’re excited to celebrate the beginning of New York Fashion Week alongside the fashion elite and street-style stars alike. To make us feel like we’re (almost) there, we sat down with Seattle-based, wardrobe stylist extraordinaire, Katie Laggis, to find out what she’s looking forward to most about Fashion Week. 

Katie’s a veteran photo stylist who’s worked with clients across the United States. Her personal uniform has always been baggy pants and T-shirts so it might surprise even those who know her best that Katie’s favorite designers are actually the ultra-girly ones: Nina Ricci, Marchesa, and in particular, . Not only does Katie admire Ferretti's ethereal designs, she respects her endurance and overall contribution to the fashion world: "She still designs for her own house, which is impressive, but she’s also held her own for nearly 50 years in a tough business. When people talk about the great Italian fashion houses they speak of Alberta Ferretti in the same sentence as Armani, Versace, Gucci and Valentino."  

We'll have to wait until later this month for Milan Fashion Week to see what Ferretti's been up to, but meanwhile, we're loving this sheer purple Alberta Ferretti dress (pictured above) that Katie spied a few years back while poking around in a consignment store in Oakland, California, and styled to perfection. See more inspirational Ferretti designs below and be sure to take a look at Katie's complete portfolio at

Tuesday, February 7, 2017

Photographer George Barberis Lets the Light in for "Gray" Spread

Gray Magazine George Barberis Photography
 George Barberis Photography
How do you show the luster of dark wood in a turn-of-the-century craftsman surrounded by tall trees on a typical gray Pacific Northwest winter day? You enlist the expertise of talented interior photographer, George Barberis. George is used to working in challenging light. For his recent shoot featured in the February/March issue of Gray Magazine, he brought his own.“I was working in a beautiful, heavily wooded area of the Ladd's Addition neighborhood in Portland, so I set up lighting on really tall stands outside of the bungalow.” 

George was intent on showcasing the wealth of mahogany woodwork and luxurious materials – velvet, silk and brass
 – selected by Portland interior designer Casey Keasler — founder and creative director of Casework. George and Casey were working in small craftsman rooms where Casey had balanced the early 19th century-style of the home with curvy lines, clubby leather chairs and glam accents. 

For George, the challenge was fitting the entire look into the magazine’s image aspect. To make the home photo-ready, the pair spent the day rearranging furniture. The final images show off the home’s newfound luster and inspired décor—complete with hand-painted magnolia blooms by artist, Michael Paulus: Collective sigh.

 George Barberis Photography
See more of George’s work for Gray magazine and myriad clients at or
 George Barberis Interior Photography

Wednesday, February 1, 2017

Photographer Adair Rutledge's Timely Photo Essay Tackles The Culture of Football

 Nashville Cardinals
This week's all abuzz with football. It's hard to miss the hype surrounding Super Bowl LI. Less well-known, however, is probably the USA Football decision, to drastically alter youth football in light of mounting medical evidence and increasing public opinion that the game is not safe for children. 

At Sally Reps, we feel privileged to see how photographers use their art to address difficult issues. When we saw this evocative photo essay from gifted, editorial photographer, Adair Rutledge, we took a step back. Over the past three years, Adair has been busy documenting the Pee-Wee Football community in Nashville, Tennessee. Adair's photo essay chronicles a deeply-rooted culture of football and the young children who play. We think her work is best summarized by her own words:

Nashville Cardinals

Each evening on my drive home in Nashville, I would pass a field dotted with tiny figures in plastic armor, smashing into each other over, and over again. It was a Pee-Wee Football practice; the players five and six years old. As a Southerner, I understand that football is a rite of passage taken very seriously and yet, I could not get passed the shock of kindergartners wearing oversized helmets and shoulder pads. I was compelled to take a closer look.

This ongoing photo essay, Nashville Cardinals, looks at one of the thousands of Pee Wee Football teams across America. I explore the tension between sweet, post-toddler innocence and checks for concussions, between what it means to be a child and expectations for ‘what it means to be a Man.’ I try to understand how the dynamics between parents, coaches, and kids work to groom the next generation of professional athletes; how repeated physical contact impacts kids early in their lives; and how the industry of football contributes to defining social norms of violence, race, class, and gender for American Youth.

Monday, January 30, 2017

People Will Stare...Photographer Matthew Barnes Makes It Worth Their While

So much has changed for The Shops at The Bravern — Bellevue’s ultimate shopping destination for locals and tourists alike. No doubt, it’s a big job keeping Seattle fashionable, and this year, The Bravern decided to lead by example. To update its look, The Bravern enlisted the help of experienced commercial luxury travel and fashion photographer, Matthew Barnes. On a rainy Seattle day, Matthew brought the sun up with him from LA – plus back-lighting and flair — to turn out some high-key images for his client. To save time, the team built a studio on-site with two sets working for duplicate lighting and backgrounds, wrapping the shoot in one day. We’re loving the new look and you will too. See more from Matthew at or

Tuesday, January 24, 2017

Is There Anything She Can't Do? Multi-Talented Prop Stylist Allegra Hsiao Show's Off Her Calligraphy Skills

As a prop and soft goods stylist, Allegra Hsiao is in demand. Images from clients like Crate & Barrel and Pottery Barn regularly feature her work as do design magazines like Dwell and CA Home & Design. With a degree in fine arts from Amherst College, it may not seem surprising that Allegra has a hidden talent:  Calligraphy. Over the years, her calligraphy skills have complemented her work as a prop stylist on many a shoot. In fact, as evidenced by "the calligraphy stars of Instagram," the ancient art form of calligraphy is still decidedly modern.

When did you learn calligraphy?
My older sister was a calligrapher so I started trying my hand right out of the gate. She wrote out the alphabet in italics and I copied it over and over for years.  My first "professional" job was in the sixth grade when my teachers asked me to calligraph the names on my classmates' elementary school diplomas.

Calligraphy seems intimidating. Do you need perfect penmanship?
Of course not! If "perfect imperfection" was not desirable, people would use a computer. Beauty is found in imperfection.

Where can we see your calligraphy?
It has been featured in some catalogs over the years — Bergdorf Goodman, Pottery Barn, Red Envelope. I’ve also done a lot of event calligraphy for fashion designers like James Galanos and John Galliano. Currently, my calligraphy is featured as the title art for the film series Standing on Sacred Ground .

How does calligraphy complement your work as a stylist?
Every so often, a table setting needs place cards or some stationary needs address labels. My fine art background also comes in handy from time to time when a client needs copyright-free art in a pinch.
What’s in your arsenal of tools?
My favorites implements are an inkbrush or a nibbed calligraphy pen and ink. Inkbrush makes it feel less like writing and more like painting or making art. The old fashioned, nibbed calligraphy pen and ink is just plain cool; it makes me feel like I’ve stepped back in time. What’s more, the effect is always unexpectedly beautiful.

What should we know about calligraphy?
If someone commissions a calligrapher to write a letter for you, consider yourself very special! Essentially, you've received a piece of art that took a great deal of time and love. 

Tuesday, January 17, 2017

Food Photographer George Barberis and Local Haven's Ashley Marti Share New Collab for Amazon Kitchen's "New Year, New You"

Who doesn’t want a fresh start in the new year? Of course, this usually means a renewed commitment to healthy choices. To narrate their visual story for the new year, Amazon Kitchen turned to photographer George Barberis and his inspirational food photography. Amazon’s “New Year, New You” campaign featuring George’s photography shows simple, seasonal recipes from food stylist and well-known blogger, Ashley Marti. Ashley is behind the swoon-worthy online destination Local Haven and beautiful Instagram feed by the same name @localhaven. 
The Amazon project was a happy coincidence for George and Ashley who had been meaning to work together for some time and were excited to finally merge talents. For Amazon’s campaign, George and Ashley do what they do best—celebrate beautiful, seasonal and local produce coming out of the Pacific Northwest. We can’t wait for their next collab.
Be sure to take a look at George's complete (& fabulous) portfolio at Bon appetit!

Tuesday, January 10, 2017

Brad Knipstein Showcases Benefit’s “Pinktorian” and We Want to Move in Now

Pink:  It’s shown to reduce aggressive behavior, offer a sense of connection and well-being, lend its appeal to gender movements and even made its way into technology via Apple’s rose gold iPhone. Last year, Pantone named Rose Quartz 2016’s color of the year along with Serenity, a cool, tranquil blue. No longer reserved for confections or little girl’s rooms, we’re taking pink seriously without typecast or judgment.
According to photographer, Brad Knipstein, who captures the interiors of some of the nation’s swankiest homes, pink is still having a major moment. Recently, Brad’s infectious imagery showcased Benefit Cosmetic’s “pink house” for the holidays. Benefit liked his work so much, they decided to use it for a profile in the popular lifestyle blog, Refinery29. Located near San Francisco’s Alamo Square, the Victorian — styled pink for the event — belongs to Brad’s friend and longtime colleague, gifted stylist, Rosy Fridman Strazzeri. (Wink:  Rosy’s name is aptly coincidental.)

Although Brad has photographed Rosy’s interior many times before, he noted this time, with so much pink—it was about neutralizing the walls to prevent a cast. “Rosy likes whites to a cooler point, while Benefit’s pink is a bit warmer than your average Valentine’s day pink. It’s more yellow. It was important for us that the walls stayed white.” 

We couldn’t agree more with Refinery29 — these images have our hearts collectively skipping a beat. To see more of Brad’s work, please visit

Wednesday, January 4, 2017

Photographer David Clugston's New Images for Julie's Organic Ice Cream: A Pure Delight!

For nearly 20 years now, Julie's Organic Ice Cream has been making delicious, organic ice cream. When Julie’s decided to update their brand packaging and introduce new premium flavors, they partnered with Retail Voodoo. Their goal:  Reinforce the brand’s commitment to the pure delight of Julie's ice cream made with only the finest USDA certified organic ingredients.
With just one shot to reach the grocery consumer, the creative team tapped Seattle-based commercial photographer, David Clugston, to shoot the product. David is known for his ability to photograph food stories that bring everyday products to life for market leaders like Starbucks and McDonalds. His knack for graphic, sensuous photography gives brands the “wow-factor” they need to drive purchase at retail.
To set Julie’s Ice Cream apart, David collaborated with talented, Seattle-based food stylist, Julie Hopper. With so many category choices, the team needed to break through the clutter. It simply wasn’t enough to photograph the product, the team set out to create imagery that embodied the very essence of Julie’s Ice Cream.
We think they've more than succeeded! Take a look at the final images:  Luscious, creamy, indulgent. Please visit to see the latest product photography from David Clugston.

Wednesday, December 14, 2016

'Tis the Season for Giving & Sally's Sharing Her List of Favorite Production Resources

We have much to be thankful for this holiday season at Sally Bjornsen Represents. After working in the advertising industry for more than 20 years, Sally, Founder and Principal of Sally Bjornsen Represents, is excited and grateful to have built a roster of incredibly talented commercial photographers, photo stylists and photo art directors nationwide.  Aside from her own talent, Bjornsen has developed a long list of favorite production resources. Lucky for us, Sally’s giving back this year by sharing her go-to list of creative partners.

“Crew is everything!” says Bjornsen. “A production crew is made up of many specialists who come together to bring a creative idea to life. Over the years, I’ve established partnerships with my favorite people and companies.  I truly value people who are passionate about what they do, flexible, have a great sense of humor and consistently deliver on time and budget. For me, it’s really important that we enjoy the process. I’ve seen the best creative results when there’s chemistry and respect between people. My partners are consistent on set and off.”

Without further ado, here are Sally’s local production picks:  

Hair and Make Up:  Shannon Rasheed. I met Shannon on a shoot nearly 18 years ago when I was a client. She’s so talented and has an outstanding demeanor. Models love her and so do photographers. Chemistry on the set is always a pleasure with Shannon. Shannon is represented by Celestine.

Food Stylists:  Food styling is an art! I have three amazing food stylists – Rachel Billings, Beth Batson and Allegra Hsiao — that my photographers turn to time and time again.  I also love working with Julie Hopper, who is represented by Tricia Burlingham at Artist Representation, Inc. Other favorite food stylists of mine are Jean Galton and Patty Whittmann. You are always in good hands with any of the above.

Producers: There are many good production resources in Seattle, but my favorites are: Lisa Farnham at The Radish Co. who is a seasoned producer for print, video and film and Erika Desroche at Blondehouse Production. Erika can also handle location scouting.

Casting Real People:  Diana Lopez at Real People Casting

Please contact for more information or to learn more about her talented production crew!