Lifestyle and fashion photographer Matthew Barnes relishes a challenge. He began his career photographing musicians and celebrities, and over the years, got good at working with people from all walks of life, making them feel at ease and earning their trust. Whether it’s shooting for a new client, a totally different niche market or traveling to a tricky location, time and again, Matthew makes it work. He attributes his longevity and success in the field to the fact that he feels pretty lucky to be working with people. It’s that gratitude that we see in the images he creates of people sharing genuine moments.
This summer, Matthew had the opportunity to work with a new client, Los Altos Foods, to help them take their traditionally Hispanic products into more mainstream markets nationwide. To make this move, the client had to go in a totally different direction and shift its brand focus from product to lifestyle. As we can see from the images, Matthew was able to capture the warmth and authenticity of families enjoying moments and creating memories around food. Look out for the new Los Altos brand images to appear in print and online this fall.
Photo credits: Creative director, Agustin Garza, The Garza Group; Art director, Paulina De La Garza; Photographer, Matthew Barnes; Food stylist, Camilles Kitchen; Hair & Makeup, Donna Gast; Prop stylist, Bory Tan.
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