Savant Systems, a home automation company (a smart home so to speak), recently hired interior photographer Alex Hayden to visually revamp their brand. Founded in 2005, Savant Systems gives the homeowner control of his/her environment, including lighting, climate, entertainment and security from anywhere. Hayden needed show the simplicity of the system while conveying people in calm, aspirational and attainable home environments. "We chose a modern home as the location. The images are somewhat ethereal, showing people in the calm and straightforward spaces," says Hayden. The new image campaign launched in mid-September with the Savant Systems companywebsite. You can see more from Alex Hayden online at www.sallyreps.com or www.alexhayden.com.